Local SEO &
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Show up when high-intent clients are searching in South Orange County.
South Coast GrowthMED SPAS & AESTHETIC PRACTICES · SOUTH ORANGE COUNTY
You already paid for the lead. Don't lose the booking.
We find where inquiries slip away between first contact and booked appointment, then build and manage the fix. Built for independent med spas and aesthetic practices, serving all of South Orange County.
Request a Free Audit →More Booked Appointments
Higher Client Lifetime Value
Less Time on Admin
Built for Local Businesses
REVENUE OPPORTUNITY
See Your Revenue Opportunity
Monthly inquiries
120
Current booking rate
34%
Average client value
$450
Illustrative Revenue Opportunity
$3,600/mo
Assumes about a 7-point lift in booking rate (34% → 41%), or 8 more bookings. Illustrative estimate. Actual results vary.
Get a Custom Estimate →THE CUSTOMER JOURNEY
Where revenue leaks happen.
You may not need more leads. You may need to convert more of the ones you already have. We identify where inquiries stall, disappear, or fail to book, and build a system to capture, respond, and convert more of your existing demand.
Search
Clients search for local services online.
Not ranking on page one.
Website Visit
They explore your site and credentials.
High bounce with no click.
Inquiry
They submit a form or call directly.
Calls go straight to voicemail.
Response
They expect an immediate confirmation.
Delayed or zero follow-up.
Booking
They reserve the service appointment.
No self-serve scheduling.
Follow-Up
They complete care and need a reminder.
No automated check-in sent.
Reactivation
They return or recommend to friends.
Past clients drift away.
We fix the gaps that cost you bookings.
Explore All Services ↗Local SEO &
Conversion-Focused
Websites
Turn more of your website traffic into consultations and revenue.
Lead Conversion &
Booking
Capture, respond and book more leads with automation and personal follow-up.
Follow-Up &
Reactivation
Bring back past clients and increase lifetime value.
ILLUSTRATIVE BUSINESS CASE
Small Changes.
Meaningful Results.
A few additional bookings each month can more than pay for the system.
120
Monthly inquiries
Monthly inquiries
→
41
Bookings (34%)
Bookings (34%)
→
8
Additional bookings / month
Additional bookings / month
=
$3,600/mo
Illustrative example, not a guarantee
Illustrative example, not a guarantee
HOW IT WORKS
Simple Process.
Measurable Results.
01
Diagnose
We audit your current funnel to pinpoint leaks.
Diagnose
We audit your current funnel to pinpoint leaks.
→
02
Build
We build only what the diagnosis calls for, starting with the gap that costs you the most bookings.
Build
We build only what the diagnosis calls for, starting with the gap that costs you the most bookings.
→
03
Launch
We turn it on and watch the first two weeks of calls with you.
Launch
We turn it on and watch the first two weeks of calls with you.
→
04
Optimize
We track conversion numbers, refine the flow, and improve your booking rate.
Optimize
We track conversion numbers, refine the flow, and improve your booking rate.
FOUNDED IN SOUTH ORANGE COUNTY
Local insight.
Real hands-on support.
I'm Michelle, the founder of South Coast Growth. After working in marketing and operations and helping small businesses firsthand, I started this company so independent local businesses could get the same growth systems bigger brands use. You'll deal with me, not an account manager. When you work with South Coast Growth, we focus on clear communication and results you can see on your calendar.
Michelle
FOUNDER, SOUTH COAST GROWTHFOUNDING CLIENT OFFER
Free Speed-to-Lead
Mystery Shop
See exactly how your business responds to a new inquiry, and where potential bookings may be slipping away.
✓ We submit a test inquiry through your website.
✓ We contact your team by phone and web form.
✓ Scorecard: response time, follow-up quality, three fixes.
Delivered in 2–3 business days.
Limited monthly spots.
PLANS AND PRICING
Pick the coverage your front desk needs.
Every plan starts with a free Mystery Shop, so you only pay for what fixes your real gaps. Transparent pricing, no long-term lock-in.
First Response
For single-location spas that need every inquiry answered fast.
STARTING AT*
$695/mo
+ $2,495 one-time setup
✓Instant text-back on web forms and missed calls
✓One inbox for website, Instagram, Facebook and Google leads
✓7-day follow-up sequence so no lead goes cold
✓Book-or-hold-a-time flow in the first conversation
✓Connected to your booking software or CRM
✓Scripts written in your spa's voice
✓Monthly speed-to-lead report
MOST POPULAR
Full Booking
For growing spas ready to turn more inquiries into kept appointments.
STARTING AT*
$995/mo
+ $2,995 one-time setup
✓Everything in First Response, plus:
✓30-day nurture for “not yet” leads
✓Appointment reminders and no-show recovery
✓Consult-to-treatment follow-up
✓Quarterly win-back campaign to past leads
✓Automated review requests after visits
✓Bi-weekly optimization check-in with Michelle
Multi-Location
For groups with two or more locations that need one clear system.
STARTING AT*
$1,495/mo
+ custom setup, quoted after your audit
✓Everything in Full Booking, plus:
✓Per-location routing, numbers and booking links
✓Roll-up reporting across every location
✓Front desk training at each location
✓Quarterly strategy review with ownership
✓Priority support by call or text
✓ Free Mystery Shop first ✓ A real person, not an AI receptionist ✓ You own your data and contacts ✓ Month to month after two months
*Starting prices for independent med spas and aesthetic practices. Final pricing is confirmed after your free Mystery Shop and depends on lead volume, number of locations and integrations. Every plan has a two-month minimum, then continues month to month. Software you already pay for, such as your booking platform or CRM, stays billed by that provider. Results vary and are not guaranteed.
FREQUENTLY ASKED QUESTIONS
Straight answers before we talk.
How much does it cost?
There are three plans. First Response starts at $695 a month plus a $2,495 setup, Full Booking starts at $995 a month plus a $2,995 setup, and Multi-Location starts at $1,495 a month with a custom setup. Your final price depends on what the free audit finds. We scope first and price second, so you only pay for what fixes your real gaps. See every plan on the Services page.
Is there a minimum commitment?
Yes, two months. That gives the system time to launch, collect real data and show you measurable results. After that, you decide whether to keep going.
Is this just an AI receptionist?
No. We don't sell a one-size-fits-all bot. We map how your clients find you, inquire and book, then build a lead-to-booking system around your services, your voice and your booking rules. Automation handles speed. People handle judgment, and clinical questions always go to your licensed staff.
Who will I actually work with?
Me, Michelle. No account managers, no call center and no hand-offs. You work directly with one real person who knows your business.
Is it built for my business specifically?
Yes. Every system is tailored to your services, pricing, booking tools and tone. If your current CRM or booking software can do the job, we build around it instead of forcing you to switch.
How fast is it?
New inquiries get an immediate response, day or night. On our side, your free Mystery Shop scorecard arrives within 2–3 business days, and we move quickly from approval to launch.
What's the actual benefit?
More of the inquiries you already pay for turn into booked appointments: faster first response, consistent follow-up, fewer leads going cold and clear numbers that show what changed.
What does the free audit include?
We send a test inquiry through your website, contact your team by phone and web form, and deliver a scorecard covering response time, follow-up quality and three prioritized fixes. No obligation.
Do you integrate with aesthetic CRMs and booking software?
Yes. We work with the platforms med spas already use, including Boulevard, Zenoti, Mangomint, Vagaro, Mindbody, AestheticsPro and PatientNow, as well as GoHighLevel and standard calendars. How deep the connection goes depends on what each platform allows, and we confirm that during your audit. If your current tools can do the job, we build around them instead of making you switch.
What if we have multiple locations?
Multi-location practices are a great fit. Each location can have its own phone line, booking calendar, routing and reporting, while you see performance across all locations in one place. Additional locations are scoped based on their inquiry volume and setup, and usually cost less than the first because the core system is already built.
What additional services can be added on?
Once the lead-to-booking system is running, practices often add past-client reactivation campaigns, review generation, no-show reduction reminders, after-hours call answering, conversion-focused website updates, local SEO and Google Business Profile optimization, and performance dashboards. Each add-on is scoped and priced separately, only when it will move your numbers.
Do I need a new phone number or website?
No. We work with your existing phone number, website and booking links. If your website is actively losing inquiries, we'll tell you, but a rebuild is never required to get started.
How long does setup take?
It depends on your tools and scope. You'll get a clear launch date in your proposal, and we move quickly once you approve. Your free Mystery Shop scorecard arrives within 2–3 business days.
What happens when a client wants to talk to a real person?
They get one. Every system includes human takeover, so your team can step into any conversation at any time, and clinical or medical questions are always routed to your licensed staff.
Is patient information kept private?
Yes. We design systems to avoid collecting health information wherever possible. Before any patient health information flows through a tool, we review the vendors, data flows, access controls and required agreements, such as BAAs, with you.
Who owns the data and the system?
You do. Your leads, contacts and conversation history belong to your practice, and they stay in your tools if you ever decide to stop working together.
What happens after the two-month minimum?
You continue month to month as long as the system is producing results for you. If you decide to stop, just give notice before your next billing cycle.
Do you guarantee results?
We don't make guarantees we can't control, like how many people contact you. What we do commit to is a measured baseline, a system built around your real gaps, and monthly reporting so you can see exactly what changed.
Do you run ads or social media?
Not as a core service. We focus on converting the demand you already have. If you work with an agency for ads or social, we'll coordinate with them so every lead they bring in gets a fast, consistent follow-up.
SOUTH ORANGE COUNTY
Built here.
For businesses here.
We work with independent med spas and aesthetic practices, serving all of South Orange County.
Get in Touch →SERVICE AREA
Serving all of South Orange County.
LET’S FIND REVENUE LEAKS
Request your free Speed-to-Lead Mystery Shop.
We'll send a test inquiry, see how your team responds, and deliver a scorecard with response time, follow-up quality and three prioritized fixes within 2–3 business days.
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FREE FOR MED SPA OWNERS
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